Thoughts on affiliate marketing, Shopify growth, referrals, payouts, and program setup.
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June 2, 2026
by Fawaz
Affiliate links are the foundation of any affiliate program. They're how you know which affiliate sent which customer, and they're how you decide who gets paid. If the links aren't set up properly, your tracking breaks and your affiliates lose trust fast.
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June 2, 2026
by Fawaz
If you run an affiliate program, tracking sales accurately is the whole game. It decides who gets paid, how much, and whether your affiliates trust you enough to keep promoting your store. Get it wrong and you'll either overpay, underpay, or lose affiliates who feel cheated.
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May 31, 2026
by Fawaz
This guide walks you through the whole process in plain language, in the order you should actually do it.
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May 13, 2026
by Mikhail
Starting an affiliate program can be hard but it's harder if you don't know what you're doing. Learn the top 10 mistakes so you can avoid them.
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May 8, 2026
by Mikhail
Learn what affiliate cookie duration means, why it affects affiliate earnings, and how to choose the right tracking window.
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May 1, 2026
by Mikhail
All the terms to know when you're just getting started with affiliate marketing
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